mercymcclung

Ross Dress for Less – A Disscussion About Merchandising

amantha Mitchnick, a college recruiter from Ross Dress for Less, joined us for an in person presentation.Though this was the first time since covid that she had been in person, she breezed through the presentation like it was second nature. We learned about the store’s history and philosophy and what it would look like if we were to become buyers or planners at the company.

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Prada’s Flagship NYC Store: An Inside Look

Our study tour met in front of the Prada flagship store before venturing out to window shop the luxury market. As we walked through the area exploring the various displays, it was exciting to see the different aesthetics and creativity throughout. On our journey we stopped by Miu Miu which we would later find out is a branch off of Prada. It represents the fun feminine side that Mrs. Prada wanted to explore which is juxtaposed with the uniform aesthetic that Prada offers.

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M & S Schmalberg MFRS. Artificial Flowers

M & S Schmalberg at first glance does not look like your typical Garment District store. According to the owner and our tour guide whose family has run and made artificial flowers since 1916, the garment district used to operate a lot differently. Whole buildings were manufacturing or designing, allowing neat features like gas heating pad tabletops that were used to press and indent flowers to give them their intricate detail. The flowers themselves would be carted mainly around NY to other production houses to be used. Now, the business is one of the few fashion tenants in the building and gas has been removed completely. Instead, they have hydraulic presses and have retrofitted the molds to work with them.

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Aritzia at Hudson Yards: A Talk About the Brand

Aritzia is surrounded by so many wonderful stores at hudson yards from high end brands like Dior, Fendi, and Coach to ready to wear brands like Zara, Levi’s, and Madewell. However, Aritzia’s unique combination of athleisure to business is what sets them apart. We were able to hear first hand how Aritzia treats their employees and a little more about the brands from a previous student of our professor.

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